El poder del juego 2020

Tiempo de Juego Foundation

The video recounts how the Tiempo de Juego Foundation uses play, art, and sports to help children and young people develop life skills.

Growth and impact

The initiative began in 2006 with a soccer game for 20 children in the highlands of Cazucá. By 2011, it had grown to more than 500 participants and expanded into athletics, music, dance, journalism, and technology.

The foundation says its programs have reached more than 15,000 children and young people over 14 years. Around 5,000 participants currently learn through its collaborative, play-based approach.

Adapting during the pandemic

When the pandemic halted in-person activities, young leaders created audio and video materials, along with infographics for WhatsApp. Parents shared their phones so children could join classes.

The foundation also used radio to reach families without internet access. Online activities connected children from different regions and enabled events such as a 5K race to take place wherever participants lived.

Central message

Play and learning can continue beyond physical spaces. Communities can adapt and support one another through difficult times.

Notable locations, products, and speakers

• Location: Cazucá
• Platforms and media: WhatsApp and radio
• Speakers: No individual speakers are identified.