Video summary
Training 8 :- How to buy lead and working on leads calling and follow up.
Main summary
Key takeaways
Business focus (what this training is about)
The session is a sales/lead-management training for an MLM/direct-selling business (Forever Living / “WAF Enterprise”), specifically teaching:
- How to buy/get leads
- How to call leads (invitation + qualification)
- How to follow up (direct + indirect via social media)
The presenter frames growth as a skill + process discipline journey (not “quick money”), with strong emphasis on:
- Daily activity
- Mentorship
- Team-building
Strategy & operating philosophy (key messages)
- Time horizon: success requires a ~2-year commitment, not a short-term cycle.
- Process over results: “pay attention to the process, results will come automatically.”
- Skill → earnings: “first learn then earn”; money is treated as a byproduct of executing a repeatable system.
- Consistency + avoidance of negativity are positioned as foundational leadership traits.
Frameworks / playbooks / operating system
“From zero to manager” growth playbook (stated progression)
The claimed progression:
- New entrant → Assistant Supervisor → Supervisor → Assistant Manager → Manager
Outcome target (timed to ~2 years of hard work):
- “lakh plus income” after reaching Manager level
10 success tips (execution-focused leadership checklist)
- Hard work
- Consistency (daily work, not “on/off”)
- Sacrifice (e.g., saying no to social events to prioritize business)
- Avoid comfort zone
- Avoid negativity
- Daily connection with upline/mentor
- Personal development (habits/grooming/fitness implied)
- Perseverance (“be stubborn”)
- Leadership quality (commander analogy)
- Communication skills
Business “process funnel” (end-to-end)
- Leads → Calling → Follow-up → Third-party relations (taught later) → Sign-up
- Product use (consume/implement products to support credibility)
- Mentorship + training cadence implied to support conversion
Lead buying & lead handling (core operations)
How leads are sourced / “bought”
Leads are obtained via the upline/leader, who:
- Runs ads
- Pays for ads
- Provides resulting contact numbers to downline members
Lead cost is communicated by the leader (examples given):
- Rs 6 / Rs 10 / Rs 12 (per lead—presented as a range)
Leads are described as unknown contacts; success depends on calling them.
Lead volume rule (conversion lever)
- “More leads → more results; less leads → less results.”
An analogy is used (father’s clothing shop):
- Customer volume drives sales/profit
Calling playbook (what to say + how to structure the conversation)
Purpose
- Calling = invitation and introduction of the business to the lead.
Stated call components (sequence)
- Introduction (high energy, confident tone; “first impression is last impression”)
- Relationship-building (ask how they are; position yourself like a friend)
- Seriousness (confirm readiness to invest time/money/hard work)
- Online generation message (lockdown-era “online work” angle)
- Organization credibility (examples used):
- “government organization”
- 171 countries
- 44 years old
- mentor earnings claim: mentor earns Rs 10–12 lakh/month (used as proof)
- Provide next-step video (BOP / business presentation)
- Presenter says not to overload product details on the call; send the presentation video
- Schedule next interaction
- Take an appointment for the next meeting (with mentor on video call)
Conversion mechanics (appointment + video)
After the call, the lead is instructed to:
- Watch the business presentation video without skipping
- Message back with required details
- Join a video call with the mentor
Follow-up playbook (conversion + trust-building)
Definition and goal
- Follow-up = clarity + doubt removal
- “Follow-up is a fortune”; people join only after follow-up.
Two types of follow-up
- Direct follow-up: video call / face-to-face guidance to clarify doubts
- Indirect follow-up: social media activity so the prospect checks authenticity after the video call
Direct follow-up steps (timed workflow example)
Example timing given:
- Prospect shared plan/video at 10
- Follow-up call at 1 pm
Steps:
- Check prospect
- confirm they watched the video fully
- ask basic comprehension questions
- If unclear/wrong → red flag
- likely they skipped the video
- Take them to video call
- trust via face-to-face
- Grooming/appearance & confidence
- “good shirt” (black and white mentioned), smile, confident tone
What to cover during follow-up (2 main topics emphasized)
- How to work (team-based approach)
- How to start (documents + investment + signup steps)
Follow-up content elements (additional persuasion points)
- Team-based earnings explanation (why a single person can’t earn like top leadership; team is required)
- “We don’t sell products at homes; we build a team/service” framing
- Testimonials/success stories:
- mentors/leaders’ backgrounds (farmers/others) used as proof of possibility
- “Arrange money” narrative:
- business requires personal investment (argument against “zero input”)
- documents and investment positioned as legitimacy signals (compared to college admissions/bank account opening)
Concrete “how-to” operational instructions (signup & onboarding)
Documents & onboarding steps (as described)
Collect personal details/documents like:
- PAN card, Aadhar card, email ID, phone number, mother’s name (and similar details)
Justification given:
- Data is compared to standard enrollment/banking processes (“account opens after documents”)
Next steps:
- Add prospect into premium/beginners group
- Training runs for 2–2 days
- Prospect levels up afterward and continues
KPIs / targets explicitly stated
-
Income target
- Manager level → “lakh plus income”
-
Earnings examples mentioned
- Presenter: 35 to 4 lakhs monthly (possible subtitle/formatting error; still presented as monthly earnings)
- Mentor earnings claim: Rs 10–12 lakh/month
- Another mentor claim: 15 lakh/month (mentioned for “mentor Jaspy sir”)
-
Lead acquisition economics
- Per-lead price range: Rs 6 / 10 / 12 (exact pricing not fully specified; “leader will tell you”)
-
Worldwide scale claims
- 171 countries
- 44 years old
No explicit CAC/LTV/churn metrics were provided; the session focuses mainly on lead volume as the growth lever.
Actionable recommendations (directly implied by the talk)
- Treat lead volume as the growth engine: increase leads → increase conversions and team formation.
- Use a strict 3-stage cadence: Leads → Call → Follow-up
- Don’t skip follow-up: verify video watch completion, then schedule mentor video call.
- Invest in “trust signals”:
- social media activity for indirect follow-up
- appearance/grooming and confident delivery for direct follow-up
- Run onboarding through groups + training (beginners/premium training after signup).
- Adopt daily discipline:
- daily upline connection
- daily accountability in groups
Presenters / sources mentioned
- Prathamesh Bhojane (presenter)
- Mahendra Singh Dhoni (quoted regarding focusing on process)
- Iqbal sir (mentioned re: personal development/required self-change)
- Mahendra Singh Dhoni, Tata Ambani, and Team India players (analogies):
- Rohit Sharma, Virat Kohli, Bumrah, Jadeja, Rishabh Pant
-
Mentors named/mentioned
- Jaspy sir / mentor Jaspy
- Iqbal sir
- “our leader / upline” (general reference)
-
WAF Enterprise (organization name referenced)