11억 달러 수출 효자 품목 '김'‥김 부각 등 스낵도 인기 (2026.02.01/뉴스데스크/MBC)

Korean Seaweed (“김”) Leads Food Exports

Korean seaweed (“김”) has emerged as a leading export “flagship item,” reaching the top position in food exports. A recent report points to rising global demand as seaweed is increasingly used in widely loved snack products such as gimbugak (seaweed snacks).

Global Demand Driven by Overseas Buyers

The report highlights that overseas buyers—especially in North America and Europe—are fueling the surge in sales. In Seoul shopping areas popular with foreign tourists, carts are often filled with seaweed-related products, reflecting growing international recognition.

Industry Expansion and Product Diversification

To meet demand and broaden appeal, companies are expanding product lines and adding variety. For example, one medium-sized company collaborates with Michelin chefs and temple master monks to develop long-shaped seaweed snack offerings in multiple flavors, targeting both taste and gift-friendly consumption.

The report also notes that seaweed chips benefit from favorable dietary classification (described as vegan gluten-free), which further supports overseas sales.

Major Corporate Moves

Large corporations are also accelerating their involvement:

• Orio partners with the National Federation of Fisheries Cooperatives to establish a joint venture focused on seaweed processing.
• Daesang increases overseas production and emphasizes local strategies.
• CJ CheilJedang plans to grow the seaweed-based business by diversifying flavors.

Government Support for Overseas Expansion

The government is increasing support for overseas market development. This year’s seafood-related budget for overseas market development totals 79.1 billion won, up 23.6 billion won from last year.

The report also states that last year seaweed exports surpassed $1.1 billion, ranking first among all seafood exports.

Presenters / Contributors

• Reporter Lee Kyung-mi (MBC News)